"KIMONOIST 2025" to be held

The Kimonoist Executive Committee (General Stylist: Jotaro Saito, Kyoto City, Kyoto Prefecture) will hold the 5th "KIMONOIST 2025" Awards were held.
Through the KIMONOIST Awards, the aim is to establish the kimono, Japan's national costume, as a sustainable and global part of fashion culture beloved as an adult hobby, amidst ever-changing aesthetic sense and values. KIMONOIST was launched in 2021 as an initiative to connect the inheritance of skills to the future by featuring Japan's traditional industries and artisans. This year marks the milestone fifth year of the awards, and this marks the first time that the KIMONOIST Awards have been held with the cooperation of the Agency for Cultural Affairs.
This year, six people were awarded the "KIMONOIST 2025" award: Akiko Nishina, Katsunori Takahashi, Maki Ohguro, Erika Karata, Neru Nagahama, and Chika Edanam. The "KIMONOIST 2025" award ceremony was held amid the sounds of new Japanese musical instruments playing in the venue.
■ Akiko Nishina

I've been wearing kimonos almost every day since I was four years old, but the kimono you chose this time was an eye-opener, with a design I would never have thought of myself. The hakama has a gray pattern, the tabi socks are double-layered, and the collar has glitter - I feel like I've reached a new level at 72 years old. In the past, kimonos were often tailored to the season or customs, and were a high hurdle, but now I think they're more approachable, like a collaboration with art. I would encourage older people to take risks and enjoy kimonos.
■Katsunori Takahashi
I have been involved with kimonos through period dramas for a long time. I usually wear a lot of kimonos from the Edo period, so this was the first time I had the opportunity to wear a modern kimono with the theme of "new classics" like this one. Today I'm also wearing a light coat-like haori, which makes me want to dress up a little. Unlike when I was younger, at this age I've realized the depth and beauty of kimonos. It's lighter than what I normally wear, so I'd like to continue wearing it without worrying about it.

■ Maki Ohguro

I wore sunglasses on stage because I felt embarrassed to walk around without singing. I'm learning to play the taiko drum, and when I performed live with some of Japan's leading taiko drummers, I had the opportunity to wear a kimono. As creators, we build sounds from nothing, but kimonos start with even more delicate threads. I thought it was amazing how she was able to combine that delicacy with an avant-garde feel.
■Erika Karata
I personally like the colors and chic feel. However, there are also vibrant white and yellow accents, and for the first time I was able to experience the joy of wearing a kimono as a unique style. I only have the opportunity to wear a kimono when I'm working on a project, but I think people who wear kimonos on a regular basis are dignified, elegant, and cool. I would like to be someone who looks good in a kimono.

■Nagahama Neru

The kimono is a chic red that is more mature than the colors I normally choose, and it gives me a sense of encouragement. I felt like I looked a little more mature than usual (lol). On the other hand, the lace used in the tabi socks made it feel more familiar. When I put on the kimono, I feel like I stand up straighter and even my manners become more beautiful. My grandmother is now 80 years old, and she loves kimonos, so I would love to show her one.
■ Chika Edana
When I saw the kimono you selected for me, the words "dignity" and "passion" came to mind. These are exactly the keywords I always keep in mind when I'm on stage, and I hope to perform in this kimono one day. I've been learning the violin since I was four, and I think that both the violin and kimono have in common the fact that they are traditional arts that have been passed down for a long time. I believe that it is my mission to pass on traditional arts, so I would like to continue to convey them beyond musical genres.

Interviewed by Student Newspaper Online on October 7, 2025: Sophia University fourth-year student Hina Shirasaka / Aoyama Gakuin University first-year student Ayami Matsuyama

Sophia University 4th year student Hikaru Shirasaka / General stylist Jotaro Saito / Ayami Matsuyama 1st year student at Aoyama Gakuin University


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